AXL Affilaites secures £22 million Astute Media

AXL Affiliates, a global independent iGaming company, has announced the acquisition of Astute Media and its 12 subsidiary companies.

The global advertising platform, that generates in excess of 9,000 impressions per day, is to aid AXL in reaching new markets and territories in addition to strengthening its presence within the sports betting affiliate sector.

Alex Munteanu, Founder and President of AXL Affiliates, said: “With this amazing acquisition, by far our biggest one so far, we are reaching new heights in our quest for becoming the leading iGaming Affiliate Company in the world.

“AXL Affiliates is a fast-growing company and I am confident that this acquisition will double the leads that we are delivering to our iGaming partners.”

Adding: “As a result of this acquisition, in the coming weeks, AXL Affiliates will send 10x more traffic to its partners. Our expectations are that by mid-2018 the AXL group will be able to organically send more than 25,000 leads per month.”

This latest addition to the AXL portfolio follows a further two acquisitions made earlier this year, firstly purchasing UK based TipsBetting Media Ltd for £260,00 in addition to sports affiliates website oddstake.com and all related assets for a little over £1m.

AXL, one of the largest iGaming affiliate companies worldwide, delivers 6,000 NDC’s per month from its network of over 2,000 gaming and sports related sites.

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