London, 13th July 2018 – Playtech BGT Sports (PBS), the leading provider of omni-channel sports betting solutions, has extended its exclusive agreement to host Racing Post content on its self-service betting terminals.
Displayed on the SSBT’s dual screen user interface, the content offers data for UK and Irish horseracing and greyhound racing, including in-demand information such as form, age, weight, jockey and trainer, as well as the Racing Post predictor.
In addition, the RP Bet Finder, which is a powerful bet filter tool allowing customers to quickly find the markets they wish to bet on, is incorporated to enhance the user experience.
International racing supplied by SiS and TRP and a committed roadmap of new innovative features will be rolled out in the coming weeks to maximise bet conversion, with key bet prompting and bet generating content for rapid bet placement.
John Pettit, Managing Director UK, Ireland, Asia, and Australia at Playtech BGT Sports, said: “We are delighted to have extended our partnership with Racing Post at a very important time.
“Whether it’s UK, Irish or international horse racing, or greyhound racing, this exclusive deal is designed to offer high street customers engaging content and a first-class racing experience.”
Eugene Delaney, B2B Director, Racing Post, added: “It’s great to be working alongside Playtech BGT Sports and we couldn’t be happier to see our content on their SSBTs.
“Our products are designed to help customers form an opinion and remain engaged thanks to our range of insights, content, and tips. The new content is sure to prove as popular as ever.”
About Playtech
Playtech is a market leader in the gambling and financial trading industries. Founded in 1999 and listed on the Main Market of the London Stock Exchange, Playtech has more than 5,000 employees in 17 countries.
Playtech is the gambling industry’s leading software and services supplier with more than 140 licensees globally, including many of the world’s leading regulated online, retail and mobile operators, land-based casino groups, government sponsored entities such as lotteries, and new entrants opening operations in newly-regulated markets. Its business intelligence-driven gambling software offering includes casino, live casino, bingo, poker and sports betting.
It is the pioneer of Omni-channel gambling which, through Playtech ONE, offers operators and their customers, a seamless, anytime, anywhere experience across any product, any channel (online, mobile, retail) and any device using a single account and single wallet. It provides marketing expertise, sophisticated CRM solutions and other services for operators seeking a full turnkey solution.
Playtech BGT Sports (“PBS”) is Playtech’s sports betting division, headquartered in Nicosia with more than 600 employees across 6 different business centres. PBS is the provider of the market leading Self-Service Betting Terminals product with over 26,000 terminals supplied to retail operators in the UK and internationally as well as digital sports betting platforms and user interfaces to many major online licensees.
Playtech’s Financials division operates both on a B2C and B2B basis. Its B2C focused offering is an established and growing online CFDs broker, operating the brand markets.com. Its B2B offering includes the division’s proprietary trading platform, CRM and back-office systems, as well as its liquidity technology platform which provides retail brokers with multi-asset execution, prime brokerage services, liquidity and complementary risk management tools.
For further information, contact:
| Playtech plc
Mor Weizer, Chief Executive Officer Andrew Smith, Chief Financial Officer c/o Buchanan Communications James Newman, Head of Investor Relations |
+ 44 (0) 20 7466 5000
+44 (0)1624 645954 |
| Buchanan Communications
David Rydell |
Source: Press Releases Published on European Gaming Media Network…
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