Pragmatic Play Agrees Microgame Integration
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Provider’s Italian reach expands in latest deal
Pragmatic Play, one of the leading software providers for video slots and live casino, has agreed a deal with Italian platform provider Microgame.
This latest agreement will see the provider’s full portfolio of content made available to Microgame’s wide array of operator partners, including recent release Da Vinci’s Treasure and the award-winning Wolf Gold.
The provider has gone live with over ten operators in Italy this year, underlining its growth and the demand for Pragmatic Play games in Italy’s regulated market.
Melissa Summerfield, Chief Commercial Officer at Pragmatic Play, said: “We are delighted to have agreed a deal with Microgame, an extremely well established and highly-regarded provider in an exciting market.
“Cementing our position as a premium provider in regulated markets is central to our strategy, and this agreement is another step towards our ambitions as we grow our mobile-focused, client-centric delivery.”
Marco Castaldo, Managing Director at Microgame, said: “We are proud to be hosting Pragmatic Play’s diverse library of content, and we know that our partners will benefit from the addition of their games.
“Pragmatic Play is renowned for its immersive, innovative content, and we look forward to a long and successful partnership.”
Pragmatic Play has made great strides in the Italian market in recent months, having taken its games live with OIA Services, Betsson’s StarCasino and Kindred’s Italian brands.
The provider recently entered into the live casino vertical through its acquisition of Extreme Live Gaming, an agreement enhancing a product portfolio that now includes video slots, scratchcards and bingo.
About Pragmatic Play:
Pragmatic Play is a leading multi-product content provider to the iGaming industry, offering innovative, regulated and mobile-focused gaming products. Our passion for premium entertainment is unrivalled.
We strive to create the most engaging, evocative experiences for all our customers across a range of verticals, including slots, live casino, bingo and other games.
Pragmatic Play’s Games Library contains unique in-house content consisting of over 100 proven HTML5 games, available in many currencies, 26 languages and all major certified markets. Our games generate a great deal of success for our clients and vast enjoyment for players in regulated markets globally.
For more information please visit http://pragmaticplay.com/
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