Svenska Spel Terminates All Online Casino Ads
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Svenska Spel, the Swedish gambling operator, has decided to stop advertising its online casino product as part of its effort to protect its customers. The company said that its decision will affect its marketing campaigns across all media channels, including television, the Internet, and print media.
Svenska Spel also noted that it has already put certain limitations to the way it has been promoting its products, but after “intensive internal discussions” has decided that putting an end to all its online casino marketing campaigns was the right decision as part of its effort to protect its customers.
Svenska Spel said that its decision to terminate all online casino ads was prompted by the Public Health Authority’s findings that the online casino sector was the one that presented the greatest risk to Swedish gamblers.
Source: Latest News on European Gaming Media Network
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