Pin Projekt: Automated drums keep live games business beating

Pin Projekt: Automated drums keep live games business beating

Live games provider Pin Projekt is still up and running despite the COVID-19 outbreak, as its proprietary drum machines can run with or without human intervention.

Pin Projekt explained that while live dealers and live draw hostesses retain a key role in the business, it can rely on the automated technology to remain fully operational. 

Therefore, despite the impact the coronavirus has had on other studio-based gaming providers, live lottery and table games from Pin Projekt have still been streamed to operators including Wwin, PremierBet and 1xBet.

The only difference has been a short break for the live dealers, which enabled the company to put in place measures to guarantee a safe working environment for them to return. 

Pin Projekt told SBC News that the dealers will be back in the Zagreb studio today since Croatia is not yet in lockdown, but that a return to the fully automated service would quickly be restored should their safety be compromised by a quicker spread of the virus.

The company said that it took the decision over five years ago to develop every part of the system in-house to make it more resilient in the “most difficult of times” but admitted that it never expected, nor wanted, a world crisis to justify the approach.

COO Vedran Katić said: “Live content is a very important niche in gaming and when you develop every part of the system in house it can make it resilient in the most difficult of times. Relying only on your own software and technology proves important not only in normal day to day business but also in times when things are unpredictable, such as today.

“The unique combination of betting on live events, in our case, live draws has become a very sought for service. Our clients can always rely on us to offer a betting market including rich video streaming content. This is possible due to our proprietary drum machines which are fully automated and can run with or without the live dealers present. 

“Although we live in a world in which software appears to be running it, people are still crucial for almost any kind of business but we can also rely solely on our automated technology to keep a continuous operation running.”

While online casino and a number other verticals such as virtual sports and esports have been pushed to the forefront of the industry’s response to COVID-19, live casino providers have been struggling to stay operational. Given that an estimated quarter of the world is on lockdown, and many other countries have enforced social distancing measures, this brings obvious challenges to those reliant on human input.

CCO Ivan Grković admitted that while online sportsbook or casino operators have often been reluctant to embrace the concept, these companies might now “face the need” to integrate live streamed lottery or table games to offset revenue losses from other verticals.

He added: “We have changed the niche of the industry by combining betting and lottery games with our proprietary drums to offer clients more than 2,000 draws every day. Our drums are unique and fully automated, which allows us to offer our product with all features, even when the competition relies on human intervention that can’t be delivered.”


Source: SBC News