Leadstar launches ApostasBrasil.com to advance Latam profile
Leadstar Media continues to expand its international footprint, announcing the launch of its first dedicated Brazilian sports betting portal – ApostasBrasil.com (BrazilBets.com).
Marked as a key strategic launch, ApostasBrasil.com will serve as Leadstar’s flagship property for the imminent launch of Brazil’s regulated online gambling marketplace, expected in 2021 (dependent on regulatory developments).
ApostasBrasil.com is Leadstar’s second Portuguese language website, following its legacy bookmaker review portal Sitesdeapostas.com (bettingsites.com), which will be redeveloped for the Brazilian market.
In its statement, Leadstar underlines its intent to dominate the affiliate landscape for Brazil’s bookmaker referrals, in which the digital publisher seeks to establish a localised and organic network of websites led by ApostasBrasil.com.
Underlining its market intent, Leadstar detailed that it is developing ApostasBrasil.com resources and authority as trusted player community ahead of market launch and replicating SEO strategies that have worked for its network within the saturated European igaming markets.
“Brazil offers immense potential for Leadstar Media services. As of today, we have the main sports betting affiliate domain for the country, for a business segment that is constantly growing,” said Eskil Kvarnström, CEO of Leadstar Media.
“We have a great structure and hope to refer users to our partners’ bookmakers before the end of the local football season. We are delighted to welcome the local players to our new website”.
Source: SBC News
