Rank Group subsidiary Grosvenor Casinos has confirmed the launch of a new sports betting offering for its online and land-based players.
Powered by Kambi following a deal made in January, ‘Grosvenor Sport’ enables punters in Grosvenor land-based sites or online to access various sports betting services and a range of special offers.
The product underwent a soft launch this summer, but officially launched last Friday to coincide with England’s World Cup 2018 qualifier against Scotland at Wembley. It also has been integrated with Rank’s gaming platform, supplied by Bede gaming, and has the technology to coordinate with in-casino activities, at national and local level, to offer guests a personalised experience.
Steve Munns, Head of Sport at Grosvenor Casinos, said: “We are committed to offering our customers the best in category for an all-round gaming experience. We have ensured Grosvenor Sport is a premium quality sportsbook product with the trust, security and prestige of the Grosvenor brand that our customers value and depend on.”
Ahead of the soft launch in June, Adam Joseph, Director of Digital Operations for Grosvenor Casinos, had commented: “We can now offer our customers a comprehensive online gaming experience. With the Kambi sportsbook tools, coupled with the capability of the Bede Gaming Management system, we will be able to provide a full enhanced betting and gaming experience to our customer base.”
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