Codere celebrates decade as a Spanish bookmaker

Bolsa Madrid-listed gambling firm Grupo Codere SA is celebrating its tenth-year as a Spanish market bookmaker.

The Spanish legacy gambling firm, took its first sports betting wager on 16 April 1998, placed through a betting point installed within its ‘Bingo Canoe’ Madrid property.

Codere, whose initial enterprise services related to bingo and arcade halls, has to date expanded its venue footprint to +2,500 betting points across Spain, becoming the market’s biggest player.

Speaking to media, Jacob López Zafra, Codere Espana General Manager stated that his firm was ‘the pioneer for Spanish betting’, laying the starting foundations for a multi-billion € market.

“Codere has come very far and very quickly.  This is an amazing story; we went from being a start-up to a solid benchmark in the market”.

In 2017, a new look Codere seeks to further expand its active footprint within the Spanish market, with the group due to expand its retail betting portfolio and commercial points in the regions of Andalucía and the Balearic Islands.

Furthermore, Codere governance detailed in the firm’s 2018 update, that the company would undertake a retail systems and products upgrade, further improving the firm’s digital and omni-channel capabilities.


Source: SBC News