2021 Results & Insights – SOFTSWISS Sportsbook
SOFTSWISS Sportsbook have announced their results and insights of the past year. The online sports betting platform was launched by SOFTSWISS at the end of 2020 and since gained significant traction in its first year of operating performance.
According to the Sportsbook statistics, men are the top users of the platform. Men account for 97% of the sum of all bets, while women only account for 3%. The situation is similar with the number of bets made, or Bet Count. In 2021 men made 94% of of all bets recorded in the SOFTSWISS Sportsbook, while women only made around 6%.
Alexander Kamenetskyi, Product Owner at SOFTSWISS Sportsbook, commented:
“Our product confirms the prevailing theiry that the sports audience is predominantly male. This pattern is easy to interpret and culturally related to spending time together watching sporting events, which is less characteristic of the female segment of gamblers. Men are more often interested in sports and consequently more likely to become betting site visitors.”
The analysis of the players age revealed that the users aged 41 to 50 years old provide the biggest contribution. More than 55% of all wagered bets are generated by this player group. Surprisingly, however, middle-aged players (31-40 years old) are the ones who make the most bets: they account for 37% of the Total Count of bets.
In 2021, people were more likely to use mobile phones to place bets – these made up 65.5% of all bets. However, when it comes to wagers, the picture changes dramatically. Players spent the most money from desktop devices (62.6% of all wagered bets). Tablets prove to be the least popular betting devices.
Kamenetskyi noted:
“Desktop devices tend to be an important tool for professional and VIP players, who use multiple monitors at once to simultaneously study statistics and analyse data in parallel with the game. It is the most advanced way to track changes in real time.”
The most popular sports by wagering in 2021 were:
- Soccer 38.14%
- Basketball 22.62%
- Tennis 16.11%
- Ice Hockey 9.01%
- American Football 8.95%
- Volleyball 5.17%
The top sports leagues were:
- NBA 28.32%
- NFL 18.13%
- Premier League 16.78%
- Serie A 13.35%
- La Liga 12.28%
- NHL 11.13%
Kamenetskyi said:
“Football is the king of betting, as our statistics once again prove. Basketball and tennis, as usual, share second place depending on how well represented they are in client projects given the region of operation. The popularity of each particular sport affects the leading tournaments accordingly.”
The most popular cryptocurrencies used in sports betting, following the data were:
- Bitcoin 54.73%
- Litecoin 44.22%
- Ethereum 1.05%
SOFTSWISS is a widely-acclaimed iGaming expert, supplying certified software solutions for managing online gambling operations. The company has an international team, which counts 1,000+ employees and has an official presence in Malta, Belarus, Poland and Georgia. SOFTSWISS holds a number of gaming licences, including Curacao, Malta, Estonia, Belarus, Belgium, Sweden, Nigeria, Ghana, Serbia and Greece.
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Source: igaming
